Newsletter.

School project aimed to simulate a hypothetical delivery campaign for targeted subscribers and give information on developers program and offerings.

Branding, Promotional Strategy, Layout Design

Challenges

Picture Choices: To represent a diverse work staff, I had to make sure I was not leaning too heavily into one demographic. I also needed to make sure the color choices were varying enough to fight against visual uniformity.

Solution: Did more research, went to subset website for more pictures and style inspiration.

Margin Set-up: First attempts outer border margins cutlines were incorrectly placed within InDesign. Leading to vital text and visuals being cut and coming way too close to the bleed.

Solution: Went back into InDesign and recalculated correctly with the assistance of the professor.